By Mattia Cittadino

This website is an interactive game, which shows the Italian situation of blood donation in 2018. The main concept is collaboration because each region contributes to satisfying the national need. But is the amount of donated blood enough to reach the self-sufficiency?

Featured image of the project Bloodhers

Metaphor used:

A puzzle is a big unit composed by small pieces. The Italian situation of blood donation is very similar, because each region donates units of blood and the sum of all these parts covers our territory. If some pieces missed, the puzzle wouldn't be completed and the country isn't able to reach the self-sufficiency.

Intended Meaning:

This artifact has to inform the people about the amount of blood donations, because this kind of data is very important, but not so popular. Moreover, it wants to sensitize the audience, showing a lack.